Being A Moo Is The Toughest Job In The World. We Know.

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aes sedai
I used to work in marketing for a certain women's clothing company and let me tell you, everything she says about pandering to the mommy crowd--and more--is true.

Part of the description of our target customer was something like this: "She's a mom and doesn't get very much time to herself, so we want to be the place she drops whatever is left of her paycheck after she burns most of it on Shitleigh's hand-sequined pageant dresses or Shitford's ukulele lessons." Every campaign had a sappy famblee message behind it. It was blasphemy to think that some women in the demographic they were targeting were possibly CL or CF. Parental status determined how they were marketed to. "She's got kyds, so she does this. She's got kyds, so she likes that. She's got kyds, so..." on and on and on. Any bloggers they used had to be moms. When they collected handwritten comments that were solicited from customers in their stores, there was all this mooing and lowing about how the clothes were "so easy to throw on and go for busy moms", "great for mom bodies" and similar tripe. Moo Day was more lucrative than even (gasp) Giftmas. They also had a saccharine campaign about memorable outfits that made these women feel beautiful and half the stories were from piggos. The brand was breederific and so was the office. You've probably guessed that this was a place where bizzy mawms could waltz in and out whenever they wanted "because chyyyyuld", and if you did, you're right. You're also right if you guessed there was a milking room. Anything practice what they preached about putting breeders on a pedestal and suck in employees (most of whom were moos or wannamoos) as loyal customers while they were at it. I won't be surprised if I hear that place installed a birthing suite.

Moral of the story: companies don't so this pseudo-sentimental crap because they actually have a soul. They do it to bleed money out of the easy targets.

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freya

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aes sedai
I used to work in marketing for a certain women's clothing company and let me tell you, everything she says about pandering to the mommy crowd--and more--is true.

Part of the description of our target customer was something like this: "She's a mom and doesn't get very much time to herself, so we want to be the place she drops whatever is left of her paycheck after she burns most of it on Shitleigh's hand-sequined pageant dresses or Shitford's ukulele lessons." Every campaign had a sappy famblee message behind it. It was blasphemy to think that some women in the demographic they were targeting were possibly CL or CF. Parental status determined how they were marketed to. "She's got kyds, so she does this. She's got kyds, so she likes that. She's got kyds, so..." on and on and on. Any bloggers they used had to be moms. When they collected handwritten comments that were solicited from customers in their stores, there was all this mooing and lowing about how the clothes were "so easy to throw on and go for busy moms", "great for mom bodies" and similar tripe. Moo Day was more lucrative than even (gasp) Giftmas. They also had a saccharine campaign about memorable outfits that made these women feel beautiful and half the stories were from piggos. The brand was breederific and so was the office. You've probably guessed that this was a place where bizzy mawms could waltz in and out whenever they wanted "because chyyyyuld", and if you did, you're right. You're also right if you guessed there was a milking room. Anything practice what they preached about putting breeders on a pedestal and suck in employees (most of whom were moos or wannamoos) as loyal customers while they were at it. I won't be surprised if I hear that place installed a birthing suite.

Moral of the story: companies don't so this pseudo-sentimental crap because they actually have a soul. They do it to bleed money out of the easy targets.

Those jeans:
N...YDJ

Had a saleswoman recommend them to me one time and when she elaborated on the acronym I said, no thanks! I'm too young to have a teenaged daughter! I was shocked a company would purposely narrow down their target audience to mahms with teenaged daughters. Seems a bit limiting for the bottom line.

Shopping would feel like paradise compared to the constant drudgery moos spend their time doing. Paradise to me is hitting the trails, cooking, photography, etc. Childfree have different ideas about paradise, which makes it more difficult to market to us.

There is an outdoor mall near where I live. I don't go to it often and walked down one of the side streets and it is a Gymboree, a similar daycare/fun center, a get moo back in shape place, a place to paint ceramics, a tutor center and a couple of children's clothing stores. And an expensive ice cream place. Just a few years ago none of these places existed. Guess they've figured out marketing to moos is the most lucrative. They've self-selected down to the point where only the moo and duh set even need to go on the road (or clueless people like me). I was there last Sunday and boy were the daycare, Gymboree type places full of jumping cancer curers.

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navi8orgirl
I had a couple pair of NYDJs because I hated the extreme lowriders of most denim brands. I have a long torso and don't want to have to worry about needing a Brazilian to wear jeans.

Now the mid rise and even high rise is back and I have ditched them. I never particularly cared for them; they did not last for the price and I wore their leggings as skinny jeans because of the fit. .

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craftyzits

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freya

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aes sedai
I used to work in marketing for a certain women's clothing company and let me tell you, everything she says about pandering to the mommy crowd--and more--is true.

Part of the description of our target customer was something like this: "She's a mom and doesn't get very much time to herself, so we want to be the place she drops whatever is left of her paycheck after she burns most of it on Shitleigh's hand-sequined pageant dresses or Shitford's ukulele lessons." Every campaign had a sappy famblee message behind it. It was blasphemy to think that some women in the demographic they were targeting were possibly CL or CF. Parental status determined how they were marketed to. "She's got kyds, so she does this. She's got kyds, so she likes that. She's got kyds, so..." on and on and on. Any bloggers they used had to be moms. When they collected handwritten comments that were solicited from customers in their stores, there was all this mooing and lowing about how the clothes were "so easy to throw on and go for busy moms", "great for mom bodies" and similar tripe. Moo Day was more lucrative than even (gasp) Giftmas. They also had a saccharine campaign about memorable outfits that made these women feel beautiful and half the stories were from piggos. The brand was breederific and so was the office. You've probably guessed that this was a place where bizzy mawms could waltz in and out whenever they wanted "because chyyyyuld", and if you did, you're right. You're also right if you guessed there was a milking room. Anything practice what they preached about putting breeders on a pedestal and suck in employees (most of whom were moos or wannamoos) as loyal customers while they were at it. I won't be surprised if I hear that place installed a birthing suite.

Moral of the story: companies don't so this pseudo-sentimental crap because they actually have a soul. They do it to bleed money out of the easy targets.

Those jeans:
N...YDJ

Had a saleswoman recommend them to me one time and when she elaborated on the acronym I said, no thanks! I'm too young to have a teenaged daughter! I was shocked a company would purposely narrow down their target audience to mahms with teenaged daughters. Seems a bit limiting for the bottom line.

Shopping would feel like paradise compared to the constant drudgery moos spend their time doing. Paradise to me is hitting the trails, cooking, photography, etc. Childfree have different ideas about paradise, which makes it more difficult to market to us.

There is an outdoor mall near where I live. I don't go to it often and walked down one of the side streets and it is a Gymboree, a similar daycare/fun center, a get moo back in shape place, a place to paint ceramics, a tutor center and a couple of children's clothing stores. And an expensive ice cream place. Just a few years ago none of these places existed. Guess they've figured out marketing to moos is the most lucrative. They've self-selected down to the point where only the moo and duh set even need to go on the road (or clueless people like me). I was there last Sunday and boy were the daycare, Gymboree type places full of jumping cancer curers.

Thus is why I shop online if at all possible. I hate the little screaming fuckers and their spaced out cows.

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the noodler
I was totally thinking about the most important job in the world slogan we use. I couldn't believe last night I was watching Mike Tyson Mysteries and it was all about how to figure out what the noise a moo's minivan was making and they had to go all around with this woman and pick up her numerous children and Pigeon, voiced by Norm Macdonald was just ohmygosh using all of our slang words. I don't know the name of the episode but it was hilarious and one of the characters actually actually said it's the most important job in the world, sarcastically of course.

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paragon schnitzophonic

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the noodler
I was totally thinking about the most important job in the world slogan we use. I couldn't believe last night I was watching Mike Tyson Mysteries and it was all about how to figure out what the noise a moo's minivan was making and they had to go all around with this woman and pick up her numerous children and Pigeon, voiced by Norm Macdonald was just ohmygosh using all of our slang words. I don't know the name of the episode but it was hilarious and one of the characters actually actually said it's the most important job in the world, sarcastically of course.

Hah, I watched the same episode last night, too!